Woocommerce 3 中无需在线支付交易的订单的 Google 分析集成

我正在尝试在 Google 分析中添加有关订单的信息。但统计中并没有显示订单的接收信息。该网站不使用在线支付（或许原因与此有关）。我用的是answer https://stackoverflow.com/questions/52174961/google-analytics-integration-for-a-custom-order-received-page-in-woocommerce-3/52190053?noredirect=1#_=_

我将代码添加到主题目录中的functions.php 中。

add_action( 'woocommerce_thankyou', 'google_analytics_integration', 20 );
function google_analytics_integration(){
    ?>
    <script>
        ga('require', 'ecommerce');
        <?php

        // GET the WC_Order object instance from, the Order ID
        $order = wc_get_order( $order_id );

        $order_key = $order->get_order_key();

        $transaction_id = $order->get_transaction_id(); // Doesn't always exist

        $transaction_id = $order_id; // (Or the order key or the transaction ID if it exist)

        ?>
        ga('ecommerce:addTransaction', {
            'id':          '<?php echo $transaction_id; // To be checked ?>',
            'affiliation': '<?php echo 'UA-130000602-1'; // replace by yours ?>',
            'revenue':     '<?php echo $order->get_total(); ?>',
            'shipping':    '<?php echo $order->get_shipping_total(); ?>',
            'tax':         '<?php echo $order->get_total_tax(); ?>',
            'currency':    '<?php echo get_woocommerce_currency(); // Optional ?>'
        }); <?php

        // LOOP START: Iterate through order items
        foreach( $order->get_items() as $item_id => $item ) :
        // Get an instance of the WC_Product object
        $product = $item->get_product();

        // Get the product categories for the product
        $categories = wp_get_post_terms( $item->get_product_id(), 'product_cat', array( 'fields' => 'names' ) );
        $category = reset($categories); // Keep only the first product category
        ?>
        ga('ecommerce:addItem', {
            'id':       '<?php echo $transaction_id; ?>',
            'name':     '<?php echo $item->get_name(); ?>',
            'sku':      '<?php echo $product->get_sku(); ?>',
            'category': '<?php echo $category; ?>',
            'price':    '<?php echo wc_get_price_excluding_tax($product);  // OR wc_get_price_including_tax($product) ?>',
            'quantity': '<?php echo $item->get_quantity(); ?>',
            'currency': '<?php echo get_woocommerce_currency(); // Optional ?>'
        });
        <?php
        endforeach; // LOOP END
        ?>
        ga('ecommerce:send');
    </script>
    <?php
}

我将计数器代码添加到 header.php

<!-- Global site tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-130000602-1"></script>
<script>
    window.dataLayer = window.dataLayer || [];
    function gtag(){dataLayer.push(arguments);}
    gtag('js', new Date());

    gtag('config', 'UA-130000602-1');
</script>

My account Google analytics settings:

Identified conflicts in the script. Footer disappears.

首先检查虚拟数据是否正常工作。

  add_action('wp_head','add_gscript_trans');

        function add_gscript_trans(){?>

        <!-- Google Analytics -->
        <script>
        (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
        (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
        m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
        })(window,document,'script','https://www.google-analytics.com/analytics.js','ga');

        ga('create', 'UA-130000602-1', 'auto');
        /* To load the ecommerce plugin, use the following command: */
        ga('require', 'ecommerce');
    /* You add transaction data to the shopping cart using the ecommerce:addTransaction command:*/

    ga('ecommerce:addTransaction', {
      'id': '1234',                     // Transaction ID. Required.
      'affiliation': 'Acme Clothing',   // Affiliation or store name.
      'revenue': '11.99',               // Grand Total.
      'shipping': '5',                  // Shipping.
      'tax': '1.29'                     // Tax.
    });

    /* Next, to add items to the shopping cart, you use the ecommerce:addItem command: */

    ga('ecommerce:addItem', {
      'id': '1234',                     // Transaction ID. Required.
      'name': 'Fluffy Pink Bunnies',    // Product name. Required.
      'sku': 'DD23444',                 // SKU/code.
      'category': 'Party Toys',         // Category or variation.
      'price': '11.99',                 // Unit price.
      'quantity': '1'                   // Quantity.
    });
   /* Finally, once you have configured all your ecommerce data in the shopping cart, you send the data to Google Analytics using the ecommerce:send command: */

   ga('ecommerce:send');

    </script>
    <!-- End Google Analytics -->
    <?php }

有关更多详细信息，请参阅此链接：电子商务赛道 https://developers.google.com/analytics/devguides/collection/analyticsjs/ecommerce